Uncover Fraga Maia, the “Pink River” of Feira de Santana

If in El Salvador essentially the most bohemian space is Rio Vermelho with its bars and eating places that come alive each evening, then in Feira de Santana there may be Fraga Maya, a avenue the place the evening begins when the day continues to be vibrant and sometimes continues till daybreak. day. The 189th birthday of the Princesa do Sertão, celebrated this Sunday (18), exhibits that town has modified lots, with only some years left till its bicentennial, and town’s hottest avenue is a mirrored image of this momentum.

There are no less than 20 bars on 3 kilometers of the avenue, and there are lots of within the surrounding space. For leisure at evening, within the ambiance of the evil eye, the favorites of the general public in Fraga Maia are: Kabanas (27,100 followers on the social community), Trivella (15,300) and Vila Coqueiros (15,400).

Antonio Diggs, who’s answerable for the Kabanas music bar, says the enterprise has been within the metropolis for a decade however settled in Fraga Maia three months in the past as a result of the area is a development vector for leisure and leisure.

Diggs did not specify the typical variety of clients he receives every week, however says the place is full each weekend.

Cabanas presents reside music at evening and rides on weekends. (Photograph: Replica / Guilherme Vilas Boas)

Trivella companion Carlos Santos says the place sees greater than 500 clients per week and is so crowded on weekends that there is not sufficient seating. “After we arrived, there have been solely two bars, us and one other one. We selected right here as a result of we had an instinct that it will develop. We’re open for lunch [mas] from 17:00 it’s the busiest. We shut at 2:30 am. Folks keep up late, typically we bang on the desk and nonetheless need to proceed. It occurs each weekend,” he laughs.

22-year-old self-employed Alexander Veiga, who stayed at Trivella till 3:00 a.m. and frequents the bars on the avenue on weekends, says he chooses Fraga Maia as a result of it has every thing he wants, and if not, he likes what you’ve, subsequent to it you’ll discover an alternative choice.

His desire is bars, as a result of they’re extra handy and economical. Trivella, by the way in which, is his favourite alternative. “I need once I need to eat barbecue, drink beer and chat with mates.”

Bar Trivella is likely one of the hottest among the many Bohemians of Feira. (Photograph: Luis Tito / Replica)

The avenue additionally has bars with an entrance price, instagrammable drinks and a closed setting, the standing of which Alexander defines as follows:

“These are gourmets, […] I must be smarter and spend extra.”.

Along with conventional reside music bars and golf equipment, the avenue additionally opens up house for a household ambiance. Italian, Japanese and Acai eating places are frequent within the area.

Town’s conventional hamburger and pizzeria, Gauchão, arrived in Feira in 1975 as a steakhouse, shifting from meat to burgers over time, and in 2008, with two homes on native avenues, it turned the primary massive restaurant in Fraga Maia. .

The proprietor of the institution, Elian Ongaratto, says that due to the household viewers, she serves greater than a thousand clients per week.

On the bohemian avenue, the pizzeria’s audience continues to be the household, in addition to those that depart the nightclub hungry. So although it is a restaurant, Gauchão would not shut till 2am. “Folks in bars snack, eat, however there are moments when they’re hungry. After midnight they go to eat,” he emphasizes.

The Gaucho brothers run a standard gauchos. (Photograph: promoting)

That is what self-employed Laissa Machado, 26, does. She says Fraga Maia is her first alternative when she desires to exit as a result of she finds selection in leisure and gastronomy there.

“I am going out with the intention of consuming; in any case, if I get hungry, there’s a hamburger store close by, and if you’d like one thing candy, you’ll be able to nonetheless discover it on the identical avenue.”celebrates.

Based on Getúlio Andrade, President of the Union of Resorts, Eating places, Bars and Related Companies of Feira de Santana, Fraga Maia is town’s “nightlife hotspot” as a result of its logistics and site.

As a result of the avenue is much from town middle with little after-hours site visitors, the realm works as a haven for these trying to lengthen the evening. Across the avenue, there are additionally about 60 residential condominiums which might be engaging to residents.

“Town has grown lots within the final decade. The expansion vectors on this sector are Fraga Maia, Avenida Artêmia Pires Freitas and Avenida Noide Cerqueira, on this sector of bars and eating places there may be Rua São Domingos, though in the mean time Fraga Maia is the nightlife hotspot in Feira,” he says.

Nevertheless it didn’t take lengthy for the place to grow to be one thing of a vacationer attraction. Based on the municipal secretary for planning, Carlos Brito, Fraga Maia’s development was decisively pushed by urbanization, initiated within the early 2000s by former mayor José Ronaldo (UB) and expanded by present supervisor Colbert Martins (MDB).

Consideration started when town constructed a viaduct in 2005 that related Avenida Maria Quiteria – one of many largest in Feira – with the Fraga Maia to make it simpler to cross town. The avenue, nonetheless, was nonetheless soiled and had no business institutions. “They solely had two housing tasks. It was not a place to begin, it was pure clay,” remembers Brito.

It was after the paving to Rubens-Francisco Diaz Avenue within the Papagayo district, not removed from the avenue, that the site visitors intensified and started to obtain the primary firms.

As of 2018, Mayor Colbert Martins, who took workplace the identical 12 months, has invested over BRL 4 million to double the avenue and BRL 14 million to double the lane connecting the area to BR-116 and Centro. .

In the course of the day, residents use the avenue for sports activities. (Photograph: promoting)

The pinnacle of the Minister of Tradition, Sports activities and Leisure, Feira de Santana (Cecelle), Jairo Alfredo Carneiro Filho, highlights that the avenues are the busiest locations within the metropolis, particularly when it comes to recreation and leisure, they usually have generated 268,000 new jobs in 2021 alone all through the nation, based on a survey carried out by the Brazilian Affiliation of Occasion Organizers (Abrape).

With regard to the work of the municipality on this sector, the secretary remembers that since there isn’t any seashore within the metropolis, gastronomy attracts consideration, and the obligation of the mayor’s workplace is to create a positive setting.

“The situation of the funding of the municipality is to take the infrastructure, it’s to undertake LED lighting as a result of it supplies extra safety, there’s a drawback with two lanes that enhance site visitors movement, the whole infrastructure of the municipality has been handed over and continues with upkeep”ensures.

“Supervector of Growth”
With the resumption of exercise after the lockdown brought on by covid-19, bars and eating places have once more grow to be stronger within the economic system. Though they aren’t the strongest sector in Feira de Santana’s construction, Mayor Colbert Martins (MDB) attributes exercise to the service sector, a significant driver of the municipality’s economic system.

“It is a supervector of improvement for Fraga Maia and others [regiões]like Artemia Pires. Along with all gastronomic occasions in bars, eating places, [o serviço] that is what we embrace with Sebrae and Sesi [Serviço Social da Indústria] enchancment with the coaching of people that put together meals,” he emphasizes.

Based on the Brazilian Institute of Geography and Statistics (IBGE), Feira de Santana has the third largest gross home product (GDP) within the state, behind solely El Salvador and Camasari. The municipality is within the high 5 with the best gross worth added at present costs within the sectors of business, service and administration, protection, schooling, well being and welfare, being within the final two locations, second solely to El Salvador.

Avenida Fraga Maya under construction, 2013

Avenida Fraga Maia avenue below development, 2013 (Photograph: SECOM/PMFS archive)

Viaduct between Fraga Maia and Maria Quiteria, 2021

Viaduct between Fraga Maia and Maria Kiteria, 2021 (Photograph: SECOM/PMFS archive)

Fraga Maia bar inspection February 2022

Bar tour in Fraga Maia, February 2022 (Photograph: SECOM/PMFS archive)

Professor of Economics on the State College of Feira de Santana (Uefs) Rosevaldo Ferreira emphasizes that business, commerce and providers are the principle sources of town’s financial energy. Based on the info supplied by the professor, right now there are greater than 120,000 individuals with an official contract and 46,000 particular person microentrepreneurs (SMEs) in Feira.

For Ferreira, town has a tourism vocation and may make higher use of that potential. He offers examples and sensible methods to enhance this ecosystem.

“Within the Folks Artwork Market, you will discover all types of handicrafts. If you need a leather-based hat [por exemplo]it is cheaper than Maceio, Joao Pessoa… Rio Jacuipe is an city river and there’s no exploration, you’ll be able to canoe alongside the river financial institution”suggests.

Based on Mayor Colbert, the way in which to draw extra funding is to enhance infrastructure and increase the circumstances for particular actions associated to schooling, social motion and well being.

“We’re investing in sewerage and rainwater tasks, changing metropolis lighting with LED and getting ready for the arrival of 5G. We have now up to date all of the antennas and are making a digital map. [Além de estarmos] decreasing municipal taxes to draw firms, ”the supervisor lists.

The report requested municipal information on financial development lately and the impression of every sector, together with tourism and leisure, to the Bahia Financial and Social Analysis Authority (SEI), the Chamber of Shopkeepers of Feira de Santana and the Minister of Financial Growth. the municipality, nonetheless, didn’t obtain a response till the editorial workplace closed.


Go to 5 extra areas to take pleasure in an evening out in Feira

Similar to in El Salvador, there are different choices that go far past Rio Vermelho, reminiscent of Itapua, Imbui or Santo António. Aside from Carmo, Feira de Santana additionally has different choices to benefit from the evening. Amongst different avenues, a college district and bar and restaurant complexes with nightclubs, steakhouses and pubs, town represents variety past Fraga Maia.

1. Artemia Pires

With current development in an upscale space of ​​town, Avenida Artêmia Pires could also be distant for some, but it surely presents high quality choices for these investing in new condominiums within the SIM area. Solely at Pátio Artemia you’ll be able to go from advantageous Japanese delicacies at Kodachi to a easy and scrumptious kebab at O ​​Espetin.

2. District of Feira XI

The college district, pushed by Uefs college students, is having fun with the daybreak with the normal Coxinha da Vall (@coxinha_da_vall) and the area’s most scholarly weekend bar, Quatro Estações.

3. Ville Connoisseur

At Ville Connoisseur you’ll discover every thing from a celebration to a bar. Recognized for its floor ground lamp pictures, Taboo Steak Bar is the right place for these trying to have some enjoyable. Boteco do Camarao, however, will enchantment to those that, like Alexander, simply need to eat, drink beer and snigger with mates.

4. Santo Domingo

The principle level earlier than the Fraga Maya climb, São Domingos has all of it, but it surely’s largely identified for the Acai, with Acai do Jota, essentially the most well-known within the metropolis, shining brightly. The institution presents a diverse menu with flavors reminiscent of strawberry with negresco, in addition to choices with cherries, natural honey and cupuaçu.

5. Noide Serqueira

Subsequent to Artêmia Pires, Noide presents a tropical aptitude for individuals who often hike the area’s intensive path at late sundown. Along with the coconut water stations alongside the route, Deleite Gelato presents Italian aptitude with added Belgian chocolate, guava nest and Nutella banana.

*Underneath the route of editor Joao Gabriel Galdea.

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