Lufthansa Group accelerates restoration in Brazil and already exceeds 90% of pre-pandemic provide

Annette Taeuber, Lufthansa's director for Brazil

Annette Taeuber, Lufthansa’s director for Brazil

“Brazil has accelerated its restoration a lot sooner than the European market.” These are the optimistic phrases of Annette Taeuber, CEO of the Lufthansa Group in Brazil, when she commented, in an unique interview with M&E, the second of the corporate in Brazil and all the small print of the corporate’s robust restoration within the Brazilian market, which already has greater than 90% of pre-pandemic capability.

“On the top of the pandemic, Lufthansa was one of many few corporations that continued to function in Brazil. São Paulo was one of many few locations on this planet that continued to be served, an emotional second, as a result of whereas many “left the passengers of their palms”, solely Lufthansa introduced again the Brazilians (together with its accomplice United, “Due to the significance of the Brazilian market and the truth that we now have by no means stopped working, the resumption right here is quicker than the worldwide common,” he mentioned.

“Brazil has accelerated its restoration sooner than different world Lufthansa markets, comparable to Europe itself.”

At present, the Lufthansa operates 92% of its pre-pandemic seats in Brazil. There are each day Lufthansa flights between Sao Paulo and Frankfurt; SWISS each day flights between Guarulhos and Zurich; and 5 weekly flights between Rio and Munich, a route launched in March this yr. “Brazil has come to speed up its restoration extra intensely than different world Lufthansa markets, comparable to Europe itself,” Taeuber mentioned.

Lufthansa A350

Annette Taeuber believes that flights between São Paulo and Munich will be resumed sooner or later

Annette remembered that lower than a yr earlier than the pandemic, The corporate has launched direct flights between Sao Paulo and Munich, however ended up being suspended shortly after the sector was fully shut down. In keeping with her, the projection is someday for the resumption of those operations. “If we do not have this route, for instance, São Paulo already has 100% of the capability that was supplied earlier than the pandemic,” Annette mentioned.

The director of Lufthansa for Brazil couldn’t cover his optimism in regards to the market response. “One of the best factor is that we see Brazilians, Germans and Europeans as an entire who need to journey like by no means earlier than. It was as if we had opened a “magic door” for journey, after the pandemic and with out restrictions, which made the return very robust. The flights are actually crowded “, the chief underlined.

The beginning of Rio-Munich operations: successful?

Florian Pöstch, Munich, Felipe Bonifatti, Lufthansa, Dirk Augustin, Consul, Annette Tauber, Lufthansa, Bruno Kazuhiro, Rio Tourism Secretary, and Alexandre Monteiro, RIOgaleão

Florian Pöstch, from Munich, Felipe Bonifatti, from Lufthansa, Dirk Augustin, Consul, Annette Tauber, from Lufthansa, Bruno Kazuhiro, Secretary of Tourism of Rio, and Alexandre Monteiro, from RIOgaleão, had been current on the opening occasion of the the brand new route.

he actually had occasion on the residence of the German consul in Rio de Janeiro, in March this yr, to have fun the beginning of unprecedented flights between Rio de Janeiro and Munich. On this event, The ceremony was attended by about 70 friends, together with prospects, companions and firm administratorsobtained by the Consul Common of Germany in Rio de Janeiro, Dirk Augustin. And nearly three months later, how is the market response?

“It is wonderful how this flight has exceeded all expectations of the Lufthansa group. It’s an unprecedented completely different path to a five-star airport, with quick connections to a number of locations in Europe and which has had an awesome response from the Brazilian market. The Community Administration Plan group, which offers with routes, checks how the general public is adapting to the brand new route, to the brand new hub, and the flight is already above all expectations “, mentioned Annette.

The response of the Brazilian market to SWISS’s Premium Financial system

In March, SWISS unveiled its first plane geared up with the brand new Premium Financial systemwhich affords extra privateness and luxury on board. In Brazil, the cabin is obtainable on the routes between Guarulhos and Zurich from April. However how does the Brazilian market react to this new class of flights to Switzerland? In keeping with Annette, there are already many reservations in regards to the product.

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A Premium Financial system from SWISS

“Initially, we’re tremendous proud to be one of many first routes to obtain the brand new product, which exhibits as soon as once more the significance of the Brazilian market. There are a lot of reservations, many requests to know the product, which will be loved by a easy buy and even by improve with miles. It’s an absolute success as a result of it’s truly a brand new cabin, with completely different compartments and seats “, Annette reminded.

In keeping with her, Premium Financial system is the reasonably priced luxurious to supply. “We spotlight the distinction in consolation by stating that there are two seats in a row, as a substitute of three as within the financial system cabin, which affords way more legroom, larger inclination and larger width of the seat, along with all providers, with on-service tableware, using dishes, the welcome drink and even toiletries “, the director identified.

PREMIUM ECONOMY – The brand new class contains a wider seat, a wider recline, extra legroom (99cm) and a 15.6-inch touchscreen leisure show. Along with a welcome drink, the airline distributes a toiletry bag and a wide array of tremendous porcelain dishes. Passengers even have the benefit of double the baggage allow (2 items of bags weighing 23 kg).

Lufthansa is the sufferer of its personal success

In keeping with the chief, Lufthansa is the sufferer of its personal success, not solely on this route, however on your entire world air community. “We promote a lot, we fly a lot that we face issues due to this success, each within the lengthy queues at airports, which endure from excessive demand, and within the enhance in frequencies, which, for instance, are hampered by the delay. plane supply ”.

Annette factors out that extra tools is required to extend capability. “We want extra planes for extra worthwhile operations. Throughout the pandemic, Lufthansa invested 36 billion euros in new plane, of all fashions, and now we count on this supply to supply extra capability the place it’s lacking, “he mentioned. “We’ve got shut down plane, however they’re for spare elements, such because the A380 and different fashions, that are not worthwhile for our operations.”

50% discount in CO2 emissions by 2030

Sustainability - nature-gfb2511b00_1920 Pixabay

Lufthansa goals to scale back CO2 emissions by 50% by 2030 and attain zero emissions by 2050

Sustainability has guided the way forward for Lufthansa’s operations, imagine me, since 1992, when the corporate launched its first report on the topic, at a time when there was no discuss of sustainability right here in Brazil. Due to this dedication of at the very least 30 years, Lufthansa goals to scale back CO2 emissions by 50% by 2030 and obtain zero emissions by 2050. And Annette explains how:

“Solely by buying 180 plane (a brand new unit arrives in two weeks) will CO2 emissions be diminished by 30%, exactly as a result of they’re extra environment friendly plane. And the remaining 20% ​​shall be diminished by buying SAF, a sustainable gasoline that reduces CO2 emissions by 80%. Lufthansa is right this moment the second largest purchaser of SAF on the planet, however the quantity of gasoline remains to be not sufficient, “mentioned Taeuber.

INTERMOBILITY – Working on a number of fronts, Lufthansa affords the direct practice choice for passengers arriving in Vienna, Zurich, Brussels and Munich, exactly to save lots of CO2 emissions by making a brand new connecting flight to those airports. “We’ve got 40 locations in Germany alone by practice, with a station contained in the airport,” the Lufthansa director advised Brazil.

“Journey businesses are the important thing to Lufthansa”

For M&E, Annette additionally emphasised the significance of journey businesses for Lufthansa. In keeping with her, businesses are key to the corporate’s success. The director additionally recalled the robust funding in coaching throughout the pandemic, with many lives and workshops. The overwhelming majority will introduce NDC (New Distribution Functionality), a brand new language that may underpin the XML of the long run.

“For me, NDC is the equal of an e-ticket. It was a protracted technique of adaptation and now we solely have the sensible digital ticket. The identical goes for NDC. If it was new to start with, we took benefit and educated over 3,000 brokers on this topic, who at the moment are related and producing content material by NDC. We’re speaking about larger prospects to do enterprise, with unique tariffs by the channel “, he concluded.

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