Topázio Neto, mayor of Florianópolis, talks to DIÁRIO

In an unique interview with DIÁRIO, the mayor of Florianópolis spoke concerning the actions for the tourism growth of the capital of Santa Catarina. test it out!

By Caroline Figueiredo, from Florianópolis


Shortly earlier than the opening of the resort truthful Encatho, which takes place from June 26 to twenty-eight in Florianópolis-SC, DIÁRIO had a gathering with Topázio Silveira Neto, the mayor of the town who obtained the reporter Caroline Figueiredo in his workplace for an interview unique.

Topázio, a local of Florianópolis, assumed the chief place on March 31, 2022. He was the deputy of Gean Loureiro, who left the place to run for state governor.

On this unique interview, Topázio talked about necessary matters that contribute to the tourism growth of the area, each for vacationers and residents. Try the complete interview beneath:

diary – Florianópolis is taken into account by Unesco as one of many artistic and gastronomic cities, are you able to inform us about it?

Topázio: Effectively, truly, Florianópolis was chosen about 8 years in the past by UNESCO as a artistic metropolis within the space of ​​gastronomy. Florianópolis was chosen in gastronomy due to the good work that has been achieved within the metropolis through the years, the town being increasingly more concerned on this theme. In the present day, we work the seals, the artistic gastronomy of the Unesco metropolis in each discipline of tourism focusing on numerous eating places and and many others. And let’s discover increasingly more!

Not just for gastronomy basically, however for instance for the oysters of Florianópolis, as a result of immediately Florianópolis is the biggest Brazilian producer of oysters. It produces virtually 95% of all oysters in Brazil. So it is a seal that is very fascinating for the town and it takes quite a lot of work to take care of as a result of you need to be updated, empowering individuals, nevertheless it makes the town very proud.

diary – What’s the significance of tourism right here for the municipality of Florianópolis when it comes to public funding?

Topázio: Florianópolis has tourism for a few years and has tourism as one among its essential sources of revenue and era of jobs and revenue. We obtain 1000’s of vacationers yearly and it’s the second Brazilian metropolis most visited by international vacationers, clearly as a result of vacationers from the southern cone, Argentina, Uruguay, Paraguay. We’re consolidating over time as a vacationer vacation spot that we name a wise vacationer vacation spot, due to a number of options of the town. Within the final ten or fifteen years we began to mix tourism with know-how and immediately know-how is among the three pillars of the town together with tourism and the availability of providers that sustains the town when it comes to municipal tax assortment. Tourism is the second supply of municipal tax assortment. It is humorous that individuals assume it is the primary, nevertheless it’s the second, the primary has been know-how for a couple of years now. However tourism is the financial exercise that employs the most individuals within the metropolis. The entire space of ​​bar and restaurant, resorts, providers, this entire space employs lots of people within the metropolis and we work onerous not just for the pure magnificence, however for instance in occasion tourism. We’ve got a Conference Middle known as Centro Sul. If we add up, all of the day by day fares of individuals within the metropolis exceed 700,000 day by day fares per 12 months. From an accounting viewpoint, if an individual stays 3 days, 3 nights are added, so it exceeds the 700,000 annual day by day charges for individuals coming from overseas and staying within the metropolis. So that is an absurd transfer which helps in amassing jobs and producing income.

We’re consolidating over time as a vacationer vacation spot that we name a wise vacationer vacation spot, due to a number of options of the town.

Diary – Florianópolis Metropolis Corridor has a plan for the conservation and upkeep of vacationer points of interest within the metropolis.

Topázio – After we discuss tourism in Florianópolis, we’re clearly speaking about occasion tourism, enterprise tourism and sightseeing tourism. Individuals who come to benefit from the pure fantastic thing about the town. Florianópolis has virtually 60% of its space as a everlasting conservation space. We’ve got 14 municipal conservation models which can be municipal components listed by the town corridor and the factors we name contemplation, are some factors the place individuals can observe nature and the town. All of them are at present present process main renovation, a serious renovation, akin to one of the vital well-known, which is the point of view of Lagoa da Conceição, the place you possibly can see the complete space of ​​the lagoon that’s present process renovation. In its opening 12 months, it was visited by virtually 1 million individuals and is a postcard of the town that we’re very happy with and which brings many individuals into the town.

Diary – Are there incentives for the island inhabitants to take pleasure in tourism as properly?

Topázio – This 12 months we began a powerful marketing campaign to encourage native tourism, individuals who reside within the metropolis, who can take pleasure in it at any time of the 12 months. So, we put out a public discover in search of firms that wish to give reductions to those that reside within the metropolis, so it is the well-known program that it has everywhere in the world, and that in Florianópolis we launched and we have been shocked by the demand or extra properly mentioned. , the appliance of native companies that supply reductions, providers and merchandise. We’ve got already handed 60, 70 models that supply reductions to the inhabitants.

Services for many who reside in Florianópolis, shifting models all year long and giving the native the chance to do tourism in their very own metropolis. Individuals typically reside right here and do tourism outdoors of Florianópolis and overlook to get to know Florianópolis and this program could be very profitable there from our Division of Tourism and which is in nice growth.

DAILY – Along with being mayor, you might be additionally an entrepreneur and also you have been one of many huge employers right here in Florianópolis. How do you propose to proceed to make a distinction in individuals’s lives now right here at Metropolis Corridor by creating new jobs?

Topázio – It is fascinating, as a result of when the Pandemic got here, many misplaced their jobs. Florianópolis and the entire state! Many roles have been misplaced final 12 months in 2021. We launched by the Metropolis Corridor what we name Florida extra jobs. Floripa Mais Empregos is a city corridor program, an web platform the place we join all entities that supply coaching programs, firms in search of professionals and other people in search of a job or coaching. We did this in partnership with the Federation of Industries, which gave the portal to the mayor’s workplace, and we put there all our coaching alternatives agreed with a number of entities that put their provides and on the finish of a 12 months of labor which is the 12 months 2021. for the primary date. Florianópolis was the town in Santa Catarina that generated essentially the most formal jobs final 12 months. And consider we’re not even the biggest metropolis within the state, we generate extra jobs than Joinville, which is the biggest. Clearly, we’re reinforcing that it is a operate of the non-public sector – which has began to develop once more within the metropolis – but additionally due to the incentives that the town has given to restart actions and the inducement that we have given for individuals to to coach, to hunt relocation. , and many others.

The know-how sector is a serious employer in Florianópolis immediately, and together with the tourism sector, there are lots of open positions. In August, we’ll launch a brand new program centered on the know-how sector known as Floripa mais TEC, which is constructing a platform that represents a coaching journey for the know-how skilled who begins there with twelve or 13 years within the municipal college and offers you the chance to organize within the discipline of know-how and in a number of segments till the age of eighteen, and that he can search for alternatives within the discipline of know-how. The Metropolis Corridor will assist in a program along with Senai, along with the Federation of Industries, along with the Firm and Expertise Affiliation and Sebrae; we’re to supply these {qualifications} and coaching which is able to begin in August in an funding of over three million from the town corridor to get the platform on the air.


*Reporter Caroline Figueiredo traveled on the invitation of Encatho & Exprotel to cowl the occasion.

Leave a Comment